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- <text id=93TT2149>
- <title>
- Aug. 30, 1993: What Becomes A Legend Most?
- </title>
- <history>
- TIME--The Weekly Newsmagazine--1993
- Aug. 30, 1993 Dave Letterman
- </history>
- <article>
- <source>Time Magazine</source>
- <hdr>
- MUSIC, Page 57
- What Becomes A Legend Most?
- </hdr>
- <body>
- <p>A flood of kitsch and concerts gives Maestro Bernstein an Elvis-like
- resurrection
- </p>
- <p>By MICHAEL WALSH--With reporting by Daniel S. Levy/New York
- </p>
- <p> Had he lasted a little longer in a life that was lived harder
- and faster than most (mood: appassionato; tempo: allegro con
- brio), Leonard Bernstein would have turned 75 this week. But
- the polymath pianist, conductor, composer, television personality,
- Harvard man, Broadway baby and quintessential New Yorker died
- in 1990, leaving a hole in the fabric of American musical life
- that many have found irreparable. In the three years since Bernstein's
- death, sales of his records have doubled, his compositions have
- started to win greater respect, and his legend has waxed. It's
- almost as if the great man had never left. It's almost as if
- he were...Elvis.
- </p>
- <p> And so this week, the late Lenny's 75th is being observed with
- both a solemnity and a sense of kitsch--a mixture of concerts
- and coffee mugs--that devotees of the King would appreciate.
- There are performances to his memory in places as disparate
- as Argentina, the Czech Republic--Slovakia, India, Britain,
- Japan and the U.S.--so many that the Leonard Bernstein Society
- has issued a calendar of events to keep fans abreast of all
- the action. In anticipation of the festivities, Sony Classical
- has been releasing over the past year what it modestly bills
- as the Royal Edition of Bernstein's recordings--a 119-disc
- set drawn from the old Columbia and CBS catalogs. Each CD cover
- is royally adorned with an original watercolor executed by none
- other than Britain's Prince Charles.
- </p>
- <p> Less high-mindedly, the Leonard Bernstein Society has presided
- over a profusion of Lenniana: Lenny note cards, Lenny umbrellas,
- Lenny tote bags, Lenny T shirts and Lenny sweats, in addition
- to authorized editions of his records, books and Harvard lectures.
- (The paraphernalia does have a pedagogical purpose: proceeds
- go to the Bernstein Education Through the Arts Fund, established
- in 1990 to encourage arts education in the schools.) On Wednesday,
- Bernstein's adopted hometown will honor his legacy when it renames
- a stretch of West 65th Street near Lincoln Center "Leonard Bernstein
- Place," putting Bernstein in New York City's street-naming pantheon
- along with W.C. Handy, Malcolm X and Harry Van Arsdale Jr. Even
- the normally staid Carnegie Hall is getting into the act with
- an exhibition of Bernstein memorabilia called "Here We Go!!
- Love, Lenny."
- </p>
- <p> So here we go! But where? What is the purpose of a vaguely necrophiliac
- fuss over someone so recently departed? Most revivals take a
- generation or more, but Bernstein Redux has happened in less
- than the minimum time it will take for pitcher Nolan Ryan to
- go from retirement (this year) into the Baseball Hall of Fame
- (1998). Aren't we--no offense--rushing it?
- </p>
- <p> According to his daughter Jamie Bernstein Thomas, many of the
- events were planned before Bernstein's death. "Maybe his sense
- of exuberance and serious fun was so contagious that he still
- elicits that reaction even in his absence," she says. "He just
- seems to generate a celebratory impulse from everybody." But
- some people find the spectacle suspiciously premature. "Unfortunately,
- he is being commercially exploited right now," notes another
- Lenny, conductor Leonard Slatkin. "There is a lot of effort
- and time and money being put into keeping the legend alive.
- I find it all a little bit sad." Says Ernest Fleischmann, executive
- director of the Los Angeles Philharmonic: "Bernstein's memory
- is best served by his music and his recordings and by the people
- he influenced."
- </p>
- <p> Au contraire, says Thomas: "The people who are disturbed by
- it are those who think classical music ought to be way up on
- a pedestal, which is something my dad didn't believe in at all.
- He probably wouldn't have minded the T shirts a bit."
- </p>
- <p> The truth is, he probably wouldn't have. Vulgarity and showmanship
- were always part of the Bernstein artistic ethos. Waggling his
- hips to Haydn, looking heavenward for motivation in Mahler,
- Lenny was a marketer's dream, and no one marketed himself more
- shrewdly than Mr. Music. It was a source of lifelong frustration
- to him that his serious works--the symphonies, the operas,
- the Mass--were not taken more seriously. But how could they
- be, when they don't add up to Tonight from West Side Story?
- It's as if Elvis wanted to be regarded as a troubadour or an
- actor.
- </p>
- <p> This week's resurrection symphony may move tote bags but will
- do little to convince the skeptical of Bernstein's place in
- history; that's for succeeding generations to sort out. Less
- an American Mozart than a Saint-Saens, Bernstein was a glib,
- gifted musician whose ultimate worth seems today to be less
- than the sum of his many talents. "My time will come," said
- his favorite, Mahler, and it did. It may also for Lenny. But
- not just yet.
- </p>
-
- </body>
- </article>
- </text>
-
-